Widgetbucks Ditching: did they use non-US/Canada bloggers for hype?
Upon meditation of the ad publishing topic I posted, it occurred to me that….
- Google is trying to attract more advertisers because it has enough bloggers to publish the ads. And, google is trying to save its business by making sure the new scheme is more advertiser-friendly than blogger-friendly.
- Widgetbucks got the hype they needed through their lucrative referral program, and now they have enough buzz to keep them going. Whether the blogger earned from referrals/clicks/queries or not, their widgets were present everywhere, fueled by international bloggers’ hopes to get their hands on that referral cash. A 100% visibility was attained and now they have a name that could compete with bigger ad networks.
These are both logical and understandable reasons for the changes they made, as they are running businesses not charities, but other conspiratory-theory-like questions were gnawing at the edges of the situation:
Was this Widgetbucks’ plan all along? Were the high money-offers and the eventual ditching parts of a grand scheme to create hype? Did they use non-US/Canada bloggers to create hype, letting go of some cash to some of the more aggressive bloggers, but were not counting these as losses because of the imminent ditching?
Edit: I probably should still use widgetbucks ads, because an occasional valid click might come my way. But the chances are too slim, as the limitations (US and Canada origin only) are great. The main trend for widgetbucks to work is definitely the referral program. Without it, it’s difficult to earn much.
Again, I am not mad, unlike some of my counterparts. I am just appreciating the genius behind Widgetbucks’ decision. :D






